Why Gen Z’s ‘Tired Girl Makeup’ Trend Looks Like It’s Borrowed from Wednesday Addams

Nowadays, as soon as you scroll down Instagram and TikTok, a new beauty trend is emerging – “Tired Girl Look.” Smudged eyeliner, visible dark circles, slightly messy tousled hair and skin that actually looks like skin. It’s a style that celebrates imperfections more than glam. And the trend’s biggest muse? Jenna Ortega – whose Wednesday Addams inspired makeup has become the blueprint for Gen Z.

What Is the Tired Girl Look?

This makeup trend is the complete opposite of full-coverage foundation or sculpted contour. Here the focus is on the little details that give a “real and lived-in vibe”. Smudged eyeliner that is intentionally messy, a little natural flush on cheeks, simple gloss on the lips, and flaunting dark circles instead of hiding them – that’s the essence of this trend.

Inspired by 90s grunge and goth beauty, this look has a modern twist. Jenna Ortega’s soft smoky under-eyes and underdone lips style has now become a favourite in every TikTok reel.

How to Recreate Tired Girl Makeup?

You don’t need an expensive makeup kit to copy this trend. Just stay a little chill and messy:

Skip heavy foundation and use tinted moisturizer.

Cream-based peach or dusty rose tones are perfect for blush.

Keep lips simple – a balm or tinted gloss is enough.

The goal is to look naturally stylish, with a slightly uninhibited vibe.

Why Gen Z Is Obsessed With Imperfection

This makeup is not just a beauty look, it is a mood. Gen Z lives between burnout, hustle culture and overloaded information. That's why this trend seems relatable - make it fashionable instead of hiding the area.

Experts say this shift shows how Gen Z is rejecting perfection-driven beauty standards. Gone are the days of Instagram's flawless, airbrushed filters - now real imperfections are the new aesthetic.

Beyond Social Media: A Cultural Shift

Hashtags like #TiredGirlMakeup are going viral on TikTok, but the popularity of this look isn't just limited to social media. Runways and fashion magazines are adopting it too. Beauty brands are now promoting skin tints, hydrating balms and cream blushes instead of full-coverage foundations.

And this gives a clear signal – beauty is now shifting towards inclusivity and realness. Whether you slept for 4 hours or just like a grungy vibe, imperfection is aspirational now.

Conclusion

The “Tired Girl” makeup look is not just a beauty fad, but part of a cultural shift. It reflects conversations about mental health and authenticity. Icons like Jenna Ortega and millions of Gen Z creators are reinventing this trend daily – this means one thing is clear: this look is not going anywhere yet.

So next time when you skip the concealer and apply smudged eyeliner, remember – you are not just tired, you are in trend!

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